Question:
What controls the visibility and display order of fields on the Multichannel Cycle Plan (MCCP) Targets tab in CRM for iPad?

Answer:
The Targets tab displays the target list as defined by the MC Cycle Plan Target related list on the MC Cycle Plan page layout.
Adding or removing the fields, or changing the order of the fields on the MC Cycle Plan Target related list on the MC Cycle Plan page layout in CRM online controls the visibility and display order.

Related Documentation:
CRM Help Documentation: Supporting Pull-In Fields for MCCP