Question:
What is the impact of turning off the Email Suppression List feature in Veeva Vault?
Answer:
Turning off the suppression list feature will hide the Email Suppression List page in the Operations tab. It will also stop suppressing emails in Vault.
In the event, the email address produces a Hard Bounce:
- Enabling the suppression list will add this email address to the Suppression List, emails will no longer be sent to that email address as long as it is in the Suppression List.
- Disabling the Suppression List will continue sending the email to that email address. The email delivery status for this email address will always be Failed in the Email Notification Status Page since it will always produce a hard bounce.
It is highly recommended to enable the Email Suppression List feature. This is because the sender reputation of the email domain of an organization depends on the number of emails that bounce. Email domains with low reputations are likely to be marked as spam, which is preferred to avoid emails that are sent from Vault.
Disabling the suppression list will increase the chances of Vault emails being marked as spam. This will then also increase the chances of Vault emails being bounced by receiving mail servers, resulting in more emails having a Failed delivery status.
Related Documentation:
Help Documentation:
- About the Email Suppression List
- About the Email Notification Status Page
- Email Bounce Categories
- List of SMTP server return codes